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BMW Motorrad pulls out of World Superbikes for 2014

BMW Motorrad will be switching its focus towards the international customer sports programme
BMW Motorrad will be switching its focus towards the international customer sports programme
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Thursday, 25, Jul 2013 02:34

by Daniel Mackrell

BMW has announced that it will stop its factory involvement with World Superbikes at the end of the 2013 season.

The German manufacturer will switch its attention to other motorsport activities, including the international customer sports programme.

BMW Motorrad General Director, Stephan Schaller said: "BMW Motorrad will remain involved in motorsport and in doing so we will focus on the international customer sport in all its facets.

"BMW Motorrad will now focus on the further expansion of the very successful product portfolio over 500cc, the expansion of product segments under 500cc, e-mobility and the development of market potential in emerging economies like Brazil and Asia."

The decision to stop its involvement has left BMW's riders Marco Melandri and Chaz Davies without bikes for next season.

Melandri is currently in 3rd position in the World Superbike Championship, and Davies is in 5th and BMW are hoping to push for more podium finishes before the season ends.

Andrea Buzzoni, General Manager of BMW Motorrad WSBK, said: "We are satisfied with the current results and, of course, we will keep working hard. Therefore I am convinced we can celebrate more successes with Marco and Chaz as the season goes on."

Since first entering the FIM Superbike World Championship in 2009, BMW Motorrad has gone on to win 11 races, and achieve 33 podium finishes.

BMW also finished as runner-up in the manufacturers' classification last year.

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